The no-fluff lead gen partner for fast-moving founders.
I work with startup companies to build outbound systems and skills that fill pipeline. I also post videos on YouTube about lead gen – no fluff, just what actually works.
“Donn is the consummate professional! He was a pleasure to work with, made the entire process easy for us and our clients, and delivered on time!!”
“In particular I was impressed with the feedback on the spot with my business message.”
Most founders don’t have a product problem.
They have a lead gen problem.
- Using 6 tools when 2 would do the job
- Targeting the wrong ICP from day one
- Following up in ways that kill deals instead of close them
- Not knowing when – or how – to hire their first rep
- Getting advice from people who’ve never actually sold
You’re early. You’re doing everything yourself. The difference between founders who crack lead gen and founders who don’t usually comes down to one thing: a practitioner in their corner.
I’ve run full sales cycles for 15 years at tech companies, generated millions in new business, and now work with startup companies to help them do the same. I know what actually works and I’ll show you how to apply it at your stage.
A seller. Not a coach who read a book about selling.
I’m Donn – a sales professional with 15 years running full sales cycles at tech companies. I work directly with startup companies to help them build pipeline, nail their outreach, and generate new business revenue.
I post videos on YouTube about lead gen – practical, no-fluff content based on real sales experience, not theory. You’ll also find me on TikTok and LinkedIn.
Now I work directly with founders and startups who want to build their lead gen motion the right way from day one – before bad habits and expensive tools slow them down.
Tech Sales
15 yrs experience
Dublin, Ireland
YouTube creator
“The best sales advice I ever got wasn’t from a book – it was from losing a deal I should have won.”
“Founders don’t need more tools. They need to know which three actually matter right now.”
From first call to results.
Discovery call
A free 20-minute call to understand where you are, what’s blocking you, and which service makes the most sense right now.
Audit or onboard
We either run a Lead Gen Audit immediately, or I onboard you as a fractional client and map your full outbound motion together.
Action plan
You leave every session with clear, prioritised next steps – not a deck full of vague recommendations.
Ongoing (optional)
Continue with a monthly retainer for pipeline reviews, rep coaching, and lead gen strategy as you scale.
Pick your starting point.
Whether you need a lead gen audit or a full outbound engine, there’s a right entry point for where you are right now.
Lead Gen Audit
A focused 60-minute session. I review your current outreach, ICP targeting, and lead sources – then hand you a prioritised action plan to fix what’s leaking pipeline.
Outbound System Build
I design and set up your full outbound engine – ICP definition, toolstack, sequencing, and messaging – so you stop guessing and start generating consistent pipeline.
Founder’s Outreach Playbook
A complete template bundle: ICP worksheets, cold outreach sequences, follow-up cadences, and LinkedIn scripts. Download and start filling pipeline today.
Lead Gen Stack Starter Kit
Every tool I’d recommend for finding, reaching, and converting leads at your stage – curated, evaluated, and mapped to your budget. Includes a ready-to-use Notion template.
Let’s talk about your lead gen motion.
Book a free 20-minute discovery call. No pitch. Just an honest conversation about where you are and how I can help.